Research Papers

WHITE PAPER - This paper is based on a SearchSoftwareQuality.com presentation, "Optimizing the Application Testing of Your Siebel CRM Environment," sponsored by HP and Infosys.
Posted: October 8, 2008 | Published: October 8, 2008


Topics:  Application Development | Business Process Management | CRM | CRM Best Practices | CRM Software | Software Testing

VIDEOCAST - Many emerging businesses today are searching for a way to move into new markets and achieve cost effective product growth. Learn how to improve your business and acquire new product segments without experiencing an increase of internal resources.
Posted: October 2, 2008 | Premiered: June 1, 2008


Topics:  Apparel Industry | B2C | Business Integration Software | Content Management Software | CRM | CRM Best Practices | CRM Software | Data Quality | ERP

WHITE PAPER - This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation.
Posted: September 29, 2008 | Published: September 29, 2008


Topics:  B2B | Campaign Management Software | CRM Analytics | CRM Software | Customer Data Integration | Customer Data Management | Demographic Profiles | Lead Generation | Marketing Information Systems | Productivity | Profiling | Sales Force Automation | Sales Representatives

PODCAST - In today's "do more with less" environment, it becomes increasingly important to focus on simplifying customer interaction without increasing cost. The podcast highlights 5 ways to improve the customer experience in a highly cost effective.
Posted: September 19, 2008 | Premiered: September 18, 2008


Topics:  Call Center Management | Contact Center Management | Contact Center Software | CRM | CRM Best Practices | CRM Services | CRM Software | Customer Satisfaction

WEBCAST - View this free, 1-hour webcast to learn how easily and efficiently you can meet the email reporting needs of your organization.
Posted: August 28, 2008 | Premiered: August 28, 2008


Topics:  CRM Services | CRM Software | Customer Data Management Software | Customer Satisfaction | Data Center Management | Organization Change Management | Professional Services Industries

WEBCAST - Infosys and HP invite you to join us for a webcast on September 10th at 3:00 EDT on the topic, Optimizing the application testing of your Siebel CRM environment with the "Siebel Business Process Testing (BPT) Accelerator," developed by Infosys and HP.
Posted: August 21, 2008 | Premiered: September 10, 2008


Topics:  Application Development | Business Process Management | CRM | CRM Best Practices | CRM Software | Investments | Software Testing | TCO

WHITE PAPER - This white paper on CRM discusses data synchronisation, which enables mobile users to access up to date corporate data on their "disconnected" devices.
Posted: August 14, 2008 | Published: August 14, 2008


Topics:  CRM Software | Databases | Internet | LAN | Laptop Computers | Mobile CRM | Mobile Workers | WAN

WHITE PAPER - This white paper summarizes the results of the survey that was conducted at the Oracle Applications User Group's COLLABORATE 08 conference in April 2008.
Posted: August 10, 2008 | Published: August 1, 2008


Topics:  Business Processes | CRM | CRM Software | Customer Service | SLA

WHITE PAPER - Your company's ability to meet changing customer requirements and drive revenue growth in a continually changing environment is essential. This whitepaper examines the related issues of growth and flexibility from a number of perspectives.
Posted: August 6, 2008 | Published: August 1, 2007


Topics:  Change Management | Competition | CRM | CRM Software | Customer Satisfaction | Investments | Market Trends | Revenue Projections | Sales | SMBs

PODCAST - Explore how CRM now includes Web 2.0 capabilities that enhance user experience and productivity. Learn more about a highly personalizable, interactive user interface and how it enables content syndication from internal and external data sources.
Posted: July 15, 2008 | Premiered: July 15, 2008


Topics:  Business Process Management | Business Process Management Software | Collaboration | CRM | CRM Software | Productivity | SAP (Product) | Social Networking | User Experience

TECHNICAL ARTICLE - A basic platform for successful customer responsiveness is an IP-based call center, also known as a customer contact center.
Posted: July 10, 2008 | Published: January 1, 2006


Topics:  CRM Software | Customer Experience | Customer Relationship Management | Customer Service

WHITE PAPER - An EMM application can lead marketers through a process of translating a creative/business strategy into a concrete set of marketing outputs.
Posted: June 20, 2008 | Published: October 1, 2007


Topics:  Campaign Management | CRM | CRM Software | ERP | ERP Software | Financial Management | Sales | Sales and Marketing Software

WHITE PAPER - MRM automates core marketing processes through a combination of workflow and role-based applications to the team members who must work together to make marketing happen.
Posted: June 20, 2008 | Published: March 1, 2008


Topics:  Business Process Automation | CRM | CRM Software | Enterprise | ERP | ERP Software | Financial Management | Marketing | ROI | SOA

WHITE PAPER - Aprimo, the recognized leader in Marketing Resource Management, now provides you with technology and expertise to help you improve the productivity of your entire marketing function.
Posted: June 20, 2008 | Published: November 1, 2007


Topics:  CRM | CRM Software | Enterprise Resource Management | Financial Management | Marketing | Productivity | ROI | Sales | Sales and Marketing Software

WHITE PAPER - EMM delivers to a future vision where marketing has one platform like the operational backbone of a company which uses ERP or a sales/services organization which uses CRM.
Posted: June 20, 2008 | Published: December 1, 2007


Topics:  B2B | Campaign Management | Campaign Management Software | Content Management | CRM | CRM Software | Databases | ERP | ERP Software | Financial Management | Lead Generation | SOA